Web content writer Fort Nicolas (second from left) demonstrates how to compose an effective caption to participants, mostly faculty members, who look intently at the monitor while others proceed in applying the lesson they just learned during the workshop held at the computer room of the PCU Dasmariñas Campus recently. The Information Technology Department (ITD) of the Philippine Christian University (PCU) recently launched a series of writing workshops to ensure consistent and quality supply of content for the University’s website and other social media platforms. “Writing is a craft,” Mr. Nicolas told the participants. “You have to do it again and again and again to be good at it.” (Photo by Jun Dizon)